ICI C’EST PARIS – LA MAISON NEW YORK
📅 Open from 17 to 21 June
📍 Union Square, 31 E 17th St, New York, NY 10003, United States
🕘 Open daily from 11:00 AM to 8:00 PM
🎟️ Free admission for all visitors. Some experiences require prior registration and are subject to availability.
The full programme and registration details are available at:
To allow the public to watch the France vs. Senegal match together, Ici C’est Paris - La Maison will open its doors to the general public on June 16 from 2:30 p.m. to 5:00 p.m.
A place where creators take centre stage
Designed as a space for encounters and discovery, La Maison New York celebrates the creators, talents and communities shaping the cultural identities of both cities.
At L’Atelier, visitors will discover Paris Saint-Germain’s new 2026/27 home jersey alongside a selection of exclusive collaborations created specifically for the New York edition.
Among them is a capsule collection developed with Awake NY, the iconic Queens-based brand that has become a leading name in global streetwear through its celebration of the cultural diversity that defines New York City.
The space will also feature a collaboration with Rwandan designers Dolph Banza and Élodie Fromenteau, an incense box developed with creative studio Droplet, and an exclusive collection of New Era caps inspired by the iconic colours of the New York Knicks, currently competing in the NBA Finals.
Visitors will also find Atelier La Pieuvre, which has become one of the signature attractions of Ici C’est Paris – La Maison thanks to its bespoke creations and personalised designs.
The Playground: the heart of La Maison
As the vibrant centrepiece of La Maison, The Playground will host a week-long programme blending sport, music and entertainment.
Visitors will be able to watch several international matches, including France vs Senegal, United States vs Australia and Scotland vs Morocco, in a festive atmosphere enhanced by daily DJ sets and live performances.
On 19 June, La Maison will also host a special Comedy Night featuring some of New York’s leading comedy talents, including Marie Faustin, Usama Siddiquee, Jamie Wolf and Judah Friedlander. The evening will pay tribute to one of the city’s most iconic artistic disciplines. The event is open to the public with advance registration.
To leave a lasting mark on this edition, supporters will be able to join the Wall of Fame created by beIN SPORTS, a participatory installation celebrating fan passion, while the EA FC Gaming area will give competitive visitors the opportunity to face off in virtual matches inspired by the world of elite football.
Presented by Visit Qatar, the “Destination Unknown” experience invites visitors to explore La Maison through an immersive journey filled with clues, discoveries and surprises.
A Culinary residency bridging two global cities
Much like Paris and New York themselves—cities shaped by exchanges and influences from around the world—La Maison’s culinary programme brings together diverse cultures and gastronomic sensibilities.
The Visit Rwanda Café will offer a curated selection of coffees and handcrafted creations highlighting the country’s expertise and hospitality.
At La Table, Paris-based restaurant Early June will bring its unique culinary residency concept to New York. From 17 to 21 June, Camille Machet and Victor Vautier will welcome the duo behind Ha’s Dac Biet—Sadie Mae Burns and Anthony Ha—founders of the acclaimed Bistrot Ha and Ha’s Snack Bar.
This collaboration will result in a series of dinners open to the public, where the spirit of the Parisian food scene meets the energy of New York’s new culinary generation through signature dishes created especially for the occasion.
New spaces for creativity and innovation
Because performance extends beyond the field of play, La Maison New York will also dedicate several spaces to innovation, creativity and wellbeing.
The Beyond Developments Wellness Studio will offer visitors immersive experiences designed to encourage reflection, self-connection and personal expression through a series of DIY workshops.
A collective Running Club experience will also energise the week, offering participants the opportunity to discover New York from a new perspective while celebrating the values of effort, community and self-improvement that are central to the Club.
Building on this spirit, PSG Labs, Paris Saint-Germain’s innovation platform, will present a programme dedicated to the major transformations shaping the future of sport, entertainment and technology.
Located on the first floor, PSG Labs will bring together entrepreneurs, investors, industry experts and decision-makers through a series of conferences and conversations exploring key industry trends. The programme will also include public sessions focused on innovation and emerging technologies, as well as a Startup Pitch Session, giving selected startups the opportunity to present their solutions to PSG Labs teams, investors and key stakeholders from the innovation ecosystem.
The Final international stop of the season
New York marks the final international chapter of the season for Ici C’est Paris – La Maison, concluding a journey that has brought the concept to several major cities around the world.
This final international stop follows successful editions across Europe, Asia and the American West Coast, reflecting the spirit of Paris Saint-Germain itself: globally connected, rooted in its time and firmly focused on the future.