Paris Saint-Germain and WHOOP announce a multi-year health and performance partnership
The Club•
Paris Saint-Germain and WHOOP today announced a multi-year partnership running through 2029, naming WHOOP a Premium Partner of the Club’s men’s and women’s teams and its Official Health & Fitness Wearable.
This partnership is built on a shared commitment to performance, innovation, and health. Paris Saint-Germain players will have access to WHOOP advanced wearable technology, delivering continuous health insights into key physiological metrics including heart rate, heart rate variability (HRV), sleep, strain, and stress. These insights translate into personalized recommendations designed to help optimize training, recovery, and overall performance.
Beyond the pitch, this partnership reflects a shared ambition: to redefine the standards of elite sport by placing athlete health at the center of performance decisions. By combining the technological expertise of WHOOP with Paris Saint-Germain’s sporting excellence, the collaboration aims to further evolve approaches to physical preparation.
This partnership will also engage Rouge & Bleu supporters throughout the season. It will extend across several Paris Saint-Germain initiatives designed to connect with fans in France and internationally, including the PSG Run and ICP – La Maison activations around the world, bringing supporters closer to this new chapter.
WHOOP branding will debut at the Club’s next Ligue 1 fixture at Parc des Princes, with visibility across LED boards, 3D corner signage, and digital matchday platforms.
By joining forces through 2029, Paris Saint-Germain and WHOOP reaffirm their commitment to remaining at the forefront of sports innovation, developing tools and approaches that place data, science, and wellness at the service of excellence.
“Innovation is at the heart of Paris Saint-Germain’s project. With WHOOP, we are taking a new step forward by enabling athletes to better understand and enhance their physical condition through leading technology. This partnership reflects our ambition to make performance more accessible, while helping everyone take better care of their well-being and recovery.”
“Paris Saint-Germain is one of the most influential brands in the world - not just in sport, but across global culture. Partnering with PSG puts WHOOP at the center of that influence, reaching new audiences while aligning with a club that sets the standard for excellence. Together, we are redefining performance - giving athletes and fans the tools to understand their bodies, train smarter, recover better, and perform at their absolute peak”